https://www.visualbrandinggroup.com/blogs daily 0.75 2024-03-07 https://www.visualbrandinggroup.com/blogs/blog-post-title-one-7j6w2 monthly 0.5 2024-03-07 https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/b15fa55e-5907-4d22-9c1b-7cb8c5330b41/Screen%2BShot%2B2023-03-21%2Bat%2B2.35.25%2BPM.png Blogs - Branding 101: The Elements of a Successful Brand - Each element works together to portray the personality of your business. From the color palette to the fonts, each should be created with marketing research and quality design in mind! https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/87d40c49-b252-4b32-a03b-975430e9eabe/IMG_0315.jpg Blogs - Branding 101: The Elements of a Successful Brand - Crafting Your Custom Brand After taking all of the juicy information gathered in our meeting, VBG will set out to design the brand of your dreams! We take a “love it or list it” approach by delivering three concepts for you to choose from. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/58c01b18-f2fa-4170-977f-5ec1fc70cb36/IMG_0266.jpg Blogs - Branding 101: The Elements of a Successful Brand - I know, I know. The Visual Branding Group talking about branding once again. The truth is, we can’t help it, it’s kind of our thing! This is why we love any chance to share branding tips and tricks that can help your business be successful. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/4dee47f1-0f50-49d1-9d0d-af78ceadf406/IMG_0323.jpg Blogs - Branding 101: The Elements of a Successful Brand - Discover Likes & Dislikes On Pinterest When designing, it is important for us to know what you like and don’t like. This is why we love taking our clients on a stroll through Pinterest to find the colors, fonts, and vibes you want in your branding. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/50db2bfe-a534-430d-a195-0d4370a43b85/IMG_0351.jpg Blogs - Branding 101: The Elements of a Successful Brand Target Audience Research It’s hard to create a brand without knowing who we are are branding for. In a branding consultation, we will help narrow down your target audience by creating audience profiles. These profiles look your audience’s wants and needs. (plus they are super fun to create!) https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/95aad731-bbcb-44ce-b94c-775b73c36d09/IMG_0243.jpg Blogs - Branding 101: The Elements of a Successful Brand - Connect with us! https://www.visualbrandinggroup.com/blogs/blog-post-title-one-7j6w2-segbt monthly 0.5 2024-03-07 https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/c759e341-677c-416a-885d-9a66bb7a5ab1/giphy%2B%284%29.gif Blogs - Spring Cleaning Ideas for Your Small Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/e10fcadc-da60-421d-9a48-3cb8df7748c1/Spring%2BCleaning_png.jpg Blogs - Spring Cleaning Ideas for Your Small Business - Ah, Springtime, when the rain pours down and the flowers bloom once again. This year, pollen isn’t the only thing in the air; the inspiration is too! Here are some Class A tips for how to keep your small business fresh and tidy just in time for Spring cleaning. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/21eb3577-52ed-4027-bbb7-ae75f34ffcbf/giphy%2B%285%29.gif Blogs - Spring Cleaning Ideas for Your Small Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/2d63614a-fbc0-403c-8ab4-6554ddefc52a/giphy.gif Blogs - Spring Cleaning Ideas for Your Small Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/a6443530-c17d-49e0-941d-fd3ae544c50b/giphy%2B%288%29.gif Blogs - Spring Cleaning Ideas for Your Small Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/2c947af9-10b4-44d1-8658-5fdccf69acb4/giphy%2B%287%29.gif Blogs - Spring Cleaning Ideas for Your Small Business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.visualbrandinggroup.com/blogs/blog-post-title-one-7j6w2-gb7aw monthly 0.5 2024-03-07 https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/c6ec4865-0eca-46df-9b2b-2944cc7fa3a0/IMG_6235.png Blogs - Why You Need a BRAND, Not Just a Logo - It’s crucial to take time to make a solid plan for your business. We recommend doing this every month as a way to keep your company on the right track. Carefully plan out advertising and social media strategies to grow your business. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/1c86d993-8f25-4574-beca-c5be7b908553/IMG_6237.png Blogs - Why You Need a BRAND, Not Just a Logo - Building trust with your customers is probably the most important part of building a brand. If people don’t think you are trustworthy, they won’t continue to do business with you. Ways to build trust include: be consistent, be honest, and be accountable. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/ef81ecdb-7fe7-4597-8dda-35e43d5cb9ee/IMG_6236.png Blogs - Why You Need a BRAND, Not Just a Logo - Your brand identity is what you present to the world. The traits that make up your brand identity are up to you as a business owner and your customers to decide. Some examples of brand identity are makeup companies being cruelty-free or food products that are labeled organic. Trends or social movements that the company endorse are also components of a brand’s identity. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/971ae84c-55da-4929-8e24-cfa83e91a5d7/IMG_6239.png Blogs - Why You Need a BRAND, Not Just a Logo - Choosing a design for your company is one of the first steps to building a brand. Think about the feeling you want your company to have. If your brand is whimsical and fun, use bright colors. If you want your company to appear more serious, use muted tones. Be sure to use a consistent color scheme and a selection of fonts that will be recognizable for your clients. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/14149ae3-3d01-4861-9004-023cbc32a0e0/6FFEB67B-7C58-4E86-8497-D6B57F9C1862_1_105_c.jpeg Blogs - Why You Need a BRAND, Not Just a Logo https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/7a7685ef-c81f-4844-b6db-c1b4759c5fac/IMG_6238.png Blogs - Why You Need a BRAND, Not Just a Logo - When it comes to marketing your business, consider your target audience and where they spend most of their time. A great way to figure this out is by looking at surveys about media consumption. https://www.visualbrandinggroup.com/blogs/blog-post-title-one-7j6w2-eckl7 monthly 0.5 2024-03-07 https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/059f5062-c5b0-474b-b3dd-2499597aba60/keila-hotzel-lFmuWU0tv4M-unsplash.jpg Blogs - The Do’s and Don’ts of Using Your New Logo - Contrast is Everything! Again, aesthetics are super important to your brand’s identity. Although you have already received your ready-made logo, the backgrounds that you choose can make a huge difference in its overall presentation. We want to make sure that your logo is complemented by the background that it is posted on. DON’T: PUT A DARK LOGO ON A SIMILARLY DARK BACKGROUND. This can distort your brand message completely as it makes it hard for the eye to view & distinguish. DO: INSTEAD, TRY PLACING THE LOGO ON A COMPLIMENTING BACKGROUND. Here’s our general rule of thumb: it is safe to stick with a dark logo on a light background OR a light logo on a dark background. Good contrast is everything! https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/be91afc8-f864-40ba-af3b-6fbe1b74dd75/ben-kolde-_zqJaEyo6I4-unsplash.jpg Blogs - The Do’s and Don’ts of Using Your New Logo - The easiest and quickest way to get the word out about your brand or business is social media. With the use of platforms like Instagram and Facebook still on the rise, it’s important to make your debut on social media as aesthetically pleasing as possible. Your logo is the first thing people see, so you want your first impression to be one that they remember. We want to make sure that you utilize your logo in the best way possible. DON’T: TAKE YOUR LOGO FILE AND UPLOAD IT DIRECTLY AS A PROFILE PICTURE. This can sometimes cause the edges of your logo to be cut off, which in turn creates a choppy and less professional look. We want to avoid this, especially since this is the first thing that people see when they come across your business or brand. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/6a285730-37ad-48ed-b1d8-3d1c0c3b4253/Profile%2Bphoto_PNG.png Blogs - The Do’s and Don’ts of Using Your New Logo - DO: INSTEAD, TRY PUTTING THE LOGO INTO CANVA FIRST. Start with a Facebook profile photo template that is BLANK and add a square as the background. Make sure the background is one of your brand colors and then add your logo on top. Center your logo with room to spare on the edges so that you’ll have room for Instagram’s circular crop or Facebook’s square crop. Canva is an extremely helpful website with a large reservoir of designs and templates to help you make Instagram posts, posters, flyers, logos, or anything else your heart probably desires. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/1709762439266-MOKNKE0R4FOU24QTCW0U/image-asset.png Blogs - The Do’s and Don’ts of Using Your New Logo https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/1709762439217-A4URFQU8M34WN97E8C5M/JPG_PNG.png Blogs - The Do’s and Don’ts of Using Your New Logo https://www.visualbrandinggroup.com/blogs/blog-post-title-one-7j6w2-x65ad monthly 0.5 2024-03-07 https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/5b1e0159-9a89-4a3a-b6ed-850b4b12e63d/DSC05701.jpg Blogs - Let’s Debunk a Few Website Myths (5 to be Exact) - It is a truth commonly acknowledged that your website is only as pretty as your photos on said website. What do we mean by this? Well, when it comes to a website, nothing communicates your brand better than beautiful photos of your products or services (unless, of course, you want to invest in video content too). In this modern day and age, people are extremely visually driven, especially with high usage of social media platforms such as Instagram or TikTok. That stuffy old truism ‘a picture is worth a thousand words’ is somehow extremely fitting in this case. Photos create a lens for outsiders to look into to better understand a company and its brand. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/bbb78e4e-345b-45f9-b98c-11fd81dd0f14/avel-chuklanov-DUmFLtMeAbQ-unsplash.jpg Blogs - Let’s Debunk a Few Website Myths (5 to be Exact) - I’m not to sure about you, but a website to me is like a key on a treasure map. It unlocks a load of information for me when searching for things like a new recipe to try out or tickets to that local band’s concert. Whatever I’m searching for, a website makes like a heck of a lot easier when discovering new businesses and receiving the exact information I need. Once you realize you need a website for your business, it would be great if the website design process was all sunshine and rainbows, but unfortunately there are a few myths that might stand in one’s way. With that in mind, we are here to quickly debunk a few of those website myths in order for your business to flourish and thrive. https://www.visualbrandinggroup.com/montalbanos-sm daily 0.75 2024-04-23 https://www.visualbrandinggroup.com/montalbanos-sm/may24 monthly 0.5 2024-04-23 https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/727583fe-60ae-46ed-bfbd-6aead78f4425/5V9A9950.jpg Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/13979691-3eb5-4a19-b890-3188bc021d85/5V9A0750.jpg Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/26ee1f17-174c-4a21-b765-06c01d1f9ca6/5V9A0274.jpg Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/744c08de-e45d-4cbf-b2a1-0a71f1c0ad99/5V9A0546.jpg Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/0a793deb-91cb-4894-bec7-98458a3f9bcf/5V9A0138.jpg Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/bdbff1f8-49d9-4da1-834a-1141155409c2/5V9A9690.jpg Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/d71a09a7-6055-4ac2-a38d-35918b162644/May+grid.png Montalbanos SM - May Social Media Posts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/656a05c63c589b4d8e896569/e4e20aa6-57cf-4fee-8c74-ea986509707d/5V9A9587.jpg Montalbanos SM - 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